Google Ads understands these as clicks made by bots or malware, or double or triple clicks with no use for the advertiser. You can find more information on void clicks and what to do with them in the Google Help Center. While redirecting from one URL to another, gclid might get lost. You can detect and fix this problem with Chrome Developer Tools. Read more in the Google Analytics Help Center. You may resolve this problem by making sure that all scripts run correctly.
Sign up for a demo — and we will discuss possible cooperation options. This report shows from which pages visitors start their sessions. The landing page is the page where new visitors get acquainted with your website. Check the bounce rate here. The bounce rate is the percentage of visitors who leave without taking any actions on the page. You may also find the not set value in the other report in the Site Content reports group if you choose the main dimension, Content Grouping:.
You can divide the content of your website into logical groups, such as Brands or Product categories to compare their efficiency in one report. Obviously, if you find not set in place of category names, the comparison will be pointless. The session ended at midnight or after 30 minutes of visitor standby. Any actions completed after these 30 minutes will be marked as a new session. If this action is the only hit in the session, the landing page value will be not set.
A session has no page or screen views. This may happen if you set a filter deleting specific page views or screen and page tracking settings are wrong. Check the Google Help Center to clear this up. You should use one code. Google Analytics recommends using gtag. To know which pages cause the problem, use the additional page parameter.
In this case, switch the order. They contain useful information on transactions, products, goals, and more. The not set value in the E-commerce — Product List Performance report makes it impossible to know which products are the most popular, which lists should be moved or need improvement, and which should be deleted from this website section.
As a result, you lose the opportunity to add these users to your segment and earn more. Typically, the not set value appears in e-commerce reports because the enhanced e-commerce tracking code is missing the values for separate parameters: product list, order coupon, product coupon, etc.
To resolve this, you need to set enhanced e-commerce correctly to send values of the necessary parameter along with hits to Google Analytics. The Goals — Reverse Goal Path report shows on which page a visitor achieved their goal and the three pages they visited before that. If you were to create a report which allows a drill-down from the dimension Campaign to the dimension Keyword , clicking on the retargeting campaign would natrually yield no data for keywords because there are no keywords involved.
Definitely not. Examples of this:. As you can see, there are a number of scenarios where not set is seen in GA. Before this update, a website owner could easily see the exact organic keywords that were driving the most search traffic to a particular page. This allowed you to know what people were searching for and correct your SEO strategy right away. There is a way to find these keywords if you combine your GA data on landing pages and GSC data on search queries and cross-reference the reports.
The beauty of Organic Traffic Insights is that this tool can do the workaround automatically. The number of landing pages available for analysis depends on your Semrush plan.
Checkmark "Apply cost sources". It will take some time for your new data to show up in Analytics. Linking your accounts does not give direct results in Analytics. The traffic search words from before can not be overtaken anymore.
Only when new visitors enter your website, the new data will be visible. This can take about 24 hours. The Adwords function "Auto-tagging" makes sure information like the used search word, the campaign, adgroup, etc. To check if the function is turned on, you can go to your Adwords account.
Open the tab page "My Account" and go to "Preferences". If necessary, check mark "Autotagging". Checkmark "Autotagging".
You can read more about auto-tagging here. If you still use the traditional tracking code, this can be the cause for not set search words. The new asynchronous tracking code provides more accurate statistics and less data loss. The code is loaded faster and when loading, the rest of your page is loaded as well which makes your site faster. Here you will find your personal tracking code, this will approximately look like this:.
Put this code on every page of your site directly before the closing tag.
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